Director of Marcom & PR

Teamwork: We are team players in everything we do. Fluent in spoken and written Thai and English to meet business needs. The Director of Marcom & PR is responsible for the promotion of the hotel, its image, facilities and services to the general public, customers, the hotel and the community. As the Director of Marcom & PR, you will be responsible for performing the following tasks to the highest standards. Drives the development of MarCom activities in accordance with objectives and budget including campaign to be used and creative approach to be taken. Initiates planning that leads to execution of MarCom activities and manage project details and schedules for the creation of marketing campaign deliverables, ensuring high-quality results and on-time delivery. Managing external agency partners and establish good relations with the media (publications, broadcasts, etc.) and implement hotel marketing campaigns. Drive development of marketing assets to support new product launches in our Consumer Brands portfolio, including but not limited to web banners, print ads, landing pages, email content, retail packaging, marketing collateral, sales tools. Develop and implement the hotel's advertising and external advertising budgets. Coordinate and implement communication plans for hotel activities and promotions (sales, F&B, etc.) with all operating departments of the hotel. Ensure that the hotel has a good image and corresponding flow on the mainstream platform in the main source area. Fully monitor all printed products of the hotel to ensure consistency with group guidelines. Ensure the hotel homepage and other online and social media platform information is accurate and updated in a timely manner. Carry out real-time monitoring of guest comments on various network platforms and reply promptly. Plan and execute hotel public relation activities and achieve expected and maximize ROI. Design prints according to hotel standards and ensure print quality. Manage a comprehensive targeted database and advertise hotel promotions. Liaise with other hotel departments or outside organizations and government departments to coordinate and implement different hotel projects. Assist with photography, videoing and interviews of domestic and foreign media. Update the gallery and promotional kit in a timely manner to maintain a fixed capital list. Prepare, plan and execute hotel public relations activities. Maintain normal communication with local media. Carry out any other reasonable duties and responsibilities as assigned. At least 5 years of working experience in the Marketing and Public Relations department of international brand hotels. Possess creative writing skills. Strong knowledge of advertising media planning and printing production. Knowledge in Word, Excel, web and basic knowledge of desktop publishing systems. Organized, detail-oriented and good administrative skill. Good communication with local news media. Strategic, creative and flexible.